Communicating with customer on climate risk: barriers, motivations & ways forward

11:10 - 12:15
Thursday 8 May 2025

This session aims to explore how different stakeholders (lenders, surveyors, risk analysts, property tech developers) perceive customers’ understanding of climate risks and financial implications including co-benefits. Using polls and group discussions, we’ll examine knowledge gaps, communication challenges, and motivations that shape decision-making. The session will also start to test potential approaches for effective risk messaging and customer engagement.

Chair

  • Paul Broadhead Head of Mortgage and Housing Policy - Building Societies Association

Speakers

  • Professor Iain Clacher Professor of Pensions and Finance and Pro Dean International - University of Leeds
  • Professor Jason Lowe OBE Head of Climate Services / Chair in Interdisciplinary Climate Research, Priestley Centre for Climate Futures / Co-Lead, Using Data and Risk Analytics - Met Office / University of Leeds / UK CGFI

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